The Student Recruitment Arm, University & Student falls under Novelwall, one of the most trusted and innovative brands amongst students and universities in the UK. Novelwall (NW) is the UK's top marketing firm in the education industry, accredited by Investors in People with our established presence in London, New York, Colombo, Delhi, Shenzhen (China) and Lahore. NW was incorporated in 2010, in London, with a shared passion for understanding customer needs and common-sense organizational principles.